Latest Insights
$50 Million, $53.5 Million or $63.5 Million? Why Three Numbers Are Circulating for the World Cup Prize Money Payout
All three figures trace back to FIFA. None of them is wrong. But only one of them is prize money, and the confusion says a great deal about how the governing body's record $871 million distribution has been reported.
MMS secures Olympic Games media rights across sub-Saharan Africa through 2032
The partnership covers some of the biggest events on the global sporting calendar - the Los Angeles 2028 and Brisbane 2032 Olympic Games, the French Alps 2030 Olympic Winter Games, and the Dakar 2026 and Dolomiti Valtellina 2028 Youth Olympic Games.
FIFA lifts World Cup distribution to $871 million - champion's total payout set to reach $53.5 million.
Every team that qualifies is now guaranteed at least $12.5 million before a single ball is kicked, with performance-based prize money stacked on top of that.
DRC's Kinshasa Arena Takes Shape as One of Africa's Largest Indoor Venues
Backed by President Félix Tshisekedi, the project will position Kinshasa as a regional hub for major sports and entertainment events with a planned seating capacity of 20,000.
Africell & NBA Africa Expand Partnership
The partnership will see the existing Angola-focused brand’s collaboration extend to other parts of Africa including the Democratic Republic of Congo, The Gambia and Sierra Leone.
