Standard Bank Partners with SAFA in Major Investment in South African Football
The partnership will support Bafana Bafana, Banyana Banyana, and South Africa’s grassroots national team structures beginning in 2026, marking one of the most significant commercial investments in South African football in recent years.
Kenya Accelerates Stadium Development Ahead of AFCON 2027
Kenyan President, William Ruto has directed Kenya's Ministry of Sports to fully fund the construction of a new 10,000-seat stadium in Kilifi, showing an accelerated push to upgrade national sports infrastructure.
Orlando Pirates Extends 30-Year adidas Partnership in Landmark Five-Year Renewal
Originally launched in 1996, the collaboration will mark its 30th anniversary in 2026, cementing it as one of the longest-running kit partnerships in South African sport.
Borussia Dortmund Expands Into West Africa With Launch of BVB International Academy Ghana
The academy represents a significant step in the globalisation of European club development models and Ghana's continued positioning as a key talent hub in African football.
Sevilla FC brings Tanzanian Champions Young Africans SC into World Club Alliance Program
Under the partnership, Sevilla will provide sporting and technical advisory support, with a strong emphasis on: Coach education and technical development, youth talent identification and pathway structuring, club operations and broader football business expertise.
Orlando Pirates Lands Stadium Naming Rights Partnership with Amstel
One of South Africa’s most successful football clubs Orlando Pirates has announced a naming rights partnership with Dutch brewing company Amstel. The partnership will also see Orlando be the Official beer partner of Orlando Pirates FC.
Nigeria’s National Sports Commission (NSC) is Committing $17M to reviving Abuja Stadium
The Moshood Abiola National Stadium is set to receive ₦24.6bn ($17.3m) as part of the The National Sports Commission's (NSC) ₦203.6bn($143.4m) allocation in Nigeria’s 2026 budget.
FIFA prepares to open office in Johannesburg, South Africa
The new FIFA Regional Development Office will serve South Africa and neighbouring countries.
Liverpool FC Partners with Old School Brand as first Retail Partner in South Africa
Liverpool Football Club has entered into a new long-term retail partnership with Old School Brand, one of South Africa's leading supporter and leisurewear brands, to launch the club's first official standalone retail stores on the continent
LALIGA and crypto exchange Toobit become partners in MENA region
The award-winning global cryptocurrency exchange, today announced its partnership with LALIGA, Spain’s premier professional football league and home to some of the biggest clubs in world football such as Real Madrid C.F. and FC Barcelona.
Senegal Men's Team Claim $10M AFCON Prize
Senegal emerged champions, earning $10 million in prize money. Read more to see full interactive prize money by country and how each country finished in the tournament.
FIFA Increases World Cup Prize Money to $50M, 19% increase From Previous Edition
FIFA approved prize fund of $655M. The Winner of the FIFA World Cup 2026™ - Canada, Mexico and the United States will receive $50M a +19% increase from $42M in the previous edition (FIFA World Cup Qatar 2022) and 50% total increase overall in Prize Money.
Netflix to launch daily AFCON show
Global streaming company Netflix magazine-style show will run for AFCON 2025 from 22nd December - Jan 19th. Offering viewers match highlights from previous day's games.
Ghana Creates National Sports Fund to Develop Infrastructure
The fund is designed to develop infrastructure across the country from tracks and stadia to multi-purpose sports facilities, a move that will improve local sporting ecosystems and enhance facilities.
Adidas and South Africa Football Association (SAFA) Sign Partnership Agreement
The three-year partnership will see the global sports brand become the official technical sponsor of South Africa’s national football teams ahead of the 2026 FIFA World Cup.
Casablanca City Council Create Sports Infrastructure Management Company “Casa Region Sport”
Casa Région Sport will gradually replace Sonagres and Casa Events in managing the region's major stadiums, including the Stade Mohammed V Complex, the Larbi Zaouli Stadium and the future Hassan II Stadium which is currently under construction.
CAF has increased AFCON Prize Money by 43%. Winner gets $10M
The Confederation of African Football (CAF) announced that the prize for this year's winner of the AFCON 2025, hosted by Morocco (from Dec. 21 to Jan. 18), has been raised to $10 million.
Sports Tech Startup FanBants Shuts Down
The African startup that fused fantasy sports with pop culture announced its closure after four years in operation. Founder Fola Folowosele announced earlier this week ending a venture that began with the support from Techstars. Beşiktaş J.K Professional Footballer Wilfred Ndidi who was also an investor.
Afreximbank Backs Uganda Stadium Development with $36.4M Financing Facility
Uganda Stadium Project Secures $36.4m Afreximbank Financing via Egypt’s SAMCO. Akii Bua Stadium is expected to host some of the 2027 Africa Cup of Nations (AFCON) games which Government of Uganda is co-hosting with its East African neighbours Government of Kenya and Government of Tanzania in a joint bid.
Ghana Football Association and MTN Ghana sign $2M Partnership - 4 Team Deal
MTN will become the headline sponsor for all four of the country’s national football teams—the Black Stars, Black Queens, Black Satellites, Black Starlets.